The Traditional Events Directory Is Now Live!
The Traditional Events Directory Is Now Live!
Where growing your business meets planning unforgettable events
Uncover
Her Story
Marketing by Her was born from lived experience and a simple truth: every business exists to solve a need.
It began with Invitations by Her, a passion project that created authentic, culturally rich invitations reflecting who we are. But as each celebration took shape, new questions kept coming:
“Do you know a caterer? A decorator? A venue?”
That constant search for recommendations revealed something bigger. People didn’t just need invitations; they needed access to suppliers who understand the meaning and emotion behind traditional events.
Out of that need, the Traditional Events Directory (TED) was born, a platform where event businesses can showcase their services and where customers can find everything they need, all in one place. From décor and catering to venues, photographers, and more, TED connects planners and suppliers across South Africa to make every celebration easier to plan and more meaningful to experience.
At the heart of it all is Marketing by Her, bringing these businesses together, empowering entrepreneurs to show up where their customers are, and helping people plan, celebrate, and remember life’s milestones beautifully.
Memories by Her, set to launch in 2026, will complete the ecosystem with the ultimate event communication tool.
Business Portfolio
Invitations by Her was born out of a love for celebrating life’s most meaningful moments in a way that feels authentic and unforgettable. We create bespoke, culturally rich invitations that bring tradition and modern design together, helping you announce your special day with beauty, elegance, and a personal touch.
The Traditional Events Directory is where businesses and customers meet. For event suppliers, it’s a powerful way to showcase your services, reach the right audience, and secure more bookings. For customers, it’s the easiest way to find service providers for weddings, funerals, graduations, and all life’s celebrations. ALL IN ONE PLACE.
Memories By Her is an all-in-one event communication tool that brings your celebration to life in one beautiful digital space. Share your programme, menu and seating plan, collect RSVPs, dietary requirements and gift details, and invite guests to upload photos and heartfelt messages before, during and after your event. Experience your special moment through the eyes of those who love you, preserve the memories, and close the loop with a simple thank-you message to everyone who attended.
Meet The Team
Meet The Team
Lerato Selepe
National Admin Sales Assistant
Contact Us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!